Guy Kawasaki Quotes

Who is Guy Kawasaki?

Guy Takeo Kawasaki is an American marketing specialist, author, and Silicon Valley venture capitalist.

Born August 30, 1954

Books by Guy Kawasaki


Best 60 Quotes by Guy Kawasaki | Page 1 of 2

“A real business is one with something to sell — not one where people have business cards and letterhead.”

“As a rule of thumb, when I see a projection, I add one year to delivery time and multiply revenues by 0.1.”

“Better to fail at doing the right thing than to succeed at doing the wrong thing.”

“Call me idealistic, but the genesis of great companies is answering simple questions that change the world, not the desire to become rich.”

“Don’t stop paying attention to a project because it gets boring.”

“Eat like a bird, poop like an elephant.”

“Entrepreneur is not a job title. It is a state of mind of people who want to alter the future.”

“Evangelism is selling a dream.”

“Everyone is better than you at something. If you have a tough time accepting others, it’s probably because you think you’re superior to them. However, you’re not superior to every person in every way.”

“Faith, not facts, moves mountains.”

“Greatness is won, not awarded.”

“How about first ensuring that people within a twenty-mile radius like the food before worrying about scaling the restaurant?”

“How long should our business plan be? Answer you’re looking for: You shouldn’t write a business plan. You should get customers.”

“I aim to fight as if I am right, and listen as if I am wrong — and to teach my people to do the same thing.”

Products by Guy Kawasaki

“If you are a guru or an expert, people will know it. If you aren’t one, no one is going to believe you.”

“If you can’t describe your business model in ten words or fewer, you don’t have a business model.”

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“Anything customers experience from their interaction with a company should be considered part of that company’s product.”

The Lean Startup


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“If you make meaning, you’ll probably also make money.”

“Investors are looking for people who can implement ideas, not only come up with them.”

“Life is too short to deal with orifices.”

“Meaning is not creating a cool place to work with free food, Ping-Pong, volleyball, and dogs. Meaning is making the world a better place.”

“My hypothesis is that the more an entrepreneur insists on a nondisclosure agreement, the less viable the idea.”

“Organizations are successful because of good implementation,not good business plans.”

“Patience is the art of concealing your impatience.”

“Simple and to the point is always the best way to get your point across.”

“Ideas are easy. Implementation is hard.”

“Pursuing your passions makes you more interesting, and interesting people are enchanting.”

“Steve Jobs has a saying that A players hire A players; B players hire C
players; and C players hire D players. It doesn't take long to get to Z
players. This trickle-down effect causes bozo explosions in companies.”

“Steve Jobs proves that it's OK to be an asshole... He just has a different OS.”

Products by Guy Kawasaki

“Take my word for it: More people will like you if you believe that people are good until proven bad.”

“The first good reason to write a book is to add value to people’s lives.”

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“How dare you settle for less when the world has made it so easy for you to be remarkable?”

Small Is the New Big


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