Ray Kroc Quotes

Who is Ray Kroc?

Ray Kroc was an American businessman who branched out the McDonald's company into a chain of franchises and a global real estate empire.

In the movie 'The Founder', Kroc is played by Academy Award nominated actor Michael Keaton.

Born October 05, 1902
Died January 14, 1984

Books by Ray Kroc


Best 49 Quotes by Ray Kroc | Page 1 of 2

“Achievement must be made against the possibility of failure, against the risk of defeat. It is no achievement to walk a tightrope laid flat on the floor. Where there is no risk, there can be no pride in achievement and, consequently, no happiness. The only way we can advance is by going forward, individually and collectively, in the spirit of the pioneer. We must take the risks involved in our free enterprise system. This is the only way in the world to economic freedom. There is no other way.”

Ray Kroc

“Adversity can strengthen you if you have the will to grind it out.”

Ray Kroc

“All money means to me is a pride in accomplishment.”

Ray Kroc

“Are you green and growing or ripe and rotting?”

Ray Kroc

“Creativity is a highfalutin' word for the work I have to do between now and Tuesday.”

Ray Kroc

“Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.”

Ray Kroc

“I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.”

Ray Kroc

Offer of the week

Under Desk Leg Trainer

“I have always believed that each man makes his own happiness and is responsible for his own problems.”

Ray Kroc

“I was an overnight success all right, but 30 years is a long, long night.”

Ray Kroc

“If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fittest.”

Ray Kroc

“If my competitor were drowning I'd stick a hose in his mouth and turn on the water.”

Ray Kroc

“If you believe in it, and you believe in it hard, it is impossible to fail.”

Ray Kroc

“If you do it first class and you don't compromise values, and you don't compromise quality, and you don't compromise service, and you don't compromise cleanliness, then everybody else who is the competitor has got to play catch-up.”

Ray Kroc

“If you're not a risk taker, you should get the hell out of business.”

Ray Kroc

Products by Ray Kroc

“If you've got time to lean, you've got time to clean.”

Ray Kroc

“It is no achievement to walk a tightrope laid flat on the floor.”

Ray Kroc

You Might Like

“Set a goal. Make it big. Then look at the grind it’s going to take to get there. Fall in love with that grind. Then start grinding.”


More quotes by John Lee Dumas

“It requires a certain kind of mind to see beauty in a hamburger bun.”

Ray Kroc

“It's easy to have principles when you're rich. The important thing is to have principles when you're poor.”

Ray Kroc

“Look after the customer and the business will take care of itself.”

Ray Kroc

“McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.”

Ray Kroc

“No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.”

Ray Kroc

“None of us is as good as all of us.”

Ray Kroc

“Take calculated risks. Act boldly and thoughtfully. Be an agile company.”

Ray Kroc

“That's the name of the game ... pleasing the customer. If we ever lose sight of that fact, we've lost the ball game.”

Ray Kroc

“The definition of salesmanship is the gentle art of letting the customer have it your way.”

Ray Kroc

“The first dollar is the most you will get if you don't love what you are doing.”

Ray Kroc

“The french fry is my canvas.”

Ray Kroc

“The key to success is being in the right place at the right time, recognizing that you are there, and taking action!”

Ray Kroc

Products by Ray Kroc

“The more I help others to succeed, the more I succeed.”

Ray Kroc

“The organization cannot trust the individual; the individual must trust the organization.”

Ray Kroc

You Might Like

“All our dreams can come true - if we have the courage to pursue them.”


More quotes by Walt Disney