Richard Branson Quotes Page 2

“Take the competition seriously, but not yourself.”

“The brave do not live forever, but the cautious do not live at all.”

“The time to go into a new business is when it’s badly run by others.”

“There is no greater thing you can do with your life and your work than follow your passions – in a way that serves the world and you.”

“There’s an inherent danger in letting people think that they have perfected something. When they believe they’ve “nailed it,” most people tend to sit back and rest on their laurels while countless others will be laboring furiously to better their work.”

“To be successful, you have to be out there, you have to hit the ground running, and if you have a good team around you and more than a fair share of luck, you might make something happen. But you certainly can’t guarantee it just by following someone else’s formula.”

“Train people well enough so they can leave, treat them well enough so they don't want to.”

“Unless you dream, you’re not going to achieve anything.”

“We look for opportunities where we can offer something better, fresher, and more valuable, and we seize them. We often move into areas where the customer has traditionally received a poor deal, and where the competition is complacent.”

“You can create a business, choose a name, but unless people know about it you’re not going to sell any products.”

“You can never go too far wrong by thinking like a customer who’s new to the business.”

“You don’t learn to walk by following rules. You learn by doing and falling over.”

“You only live once, and I just don’t want to waste a minute of my life.”

“Good brands reflect the histories of the time and the group of people that made them. They can not be copied. They can not be recycled.”

“Throwing yourself into a job you enjoy is one of the life's greatest pleasures!”

“Capitalism – which in its purest form is entrepreneurism even among the poorest of the poor – does work; but those who make money from it should put back into society, not just sit on it as if they are hatching eggs.”

“How slim the line is between genius and insanity and between determination and stubbornness.”

“I can honestly say that I have never gone into any business purely to make money. If that is the sole motive then I believe you are better off not doing it. A business has to be involving, it has to be fun, and it has to exercise your creative instincts.”

“In the same way that I tend to make up my mind about people within thirty seconds of meeting them, I also make up my mind about whether a business proposal excites me within about thirty seconds of looking at it. I rely far more on gut instinct than researching huge amounts of statistics.”

“It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.”

“Live for the present and the future will look after itself.”

“Most "necessary evils" are far more evil than necessary.”

“Only a fool never changes his mind.”

“The best motto to follow is ‘Nothing ventured; nothing gained’.”

“As soon as something stops being fun, I think it’s time to move on. Life is too short to be unhappy. Waking up stressed and miserable is not a good way to live.”

“Hard work and fun is what life is all about. As soon as something stops being fun, I think it’s time to move on. Life is too short to be unhappy.”

“Never do anything if it means you can’t sleep at night.’ It’s a good rule to follow.”

“Respect is how to treat everyone, not just those you want to impress.”

“Success is more than luck. You have to believe in yourself and make it happen.”

“The best lesson I learned was to just do it. It doesn’t matter what it is, or how hard it might seem.”