Sam Walton quotes

“Capital isn't scarce; vision is.”

Sam Walton

“Celebrate your successes. Find some humor in your failures.”

Sam Walton

“Communicate everything you can to your associates. The more they know, the more they care. Once they care, there is no stopping them.”

Sam Walton

“Exceed your customer's expectations. If you do, they'll come back over and over. Give them what they want - and a little more.”

Sam Walton

“Great ideas come from everywhere if you just listen and look for them. You never know who’s going to have a great idea.”

Sam Walton

“If everybody is doing it one way, there's a good chance you can find your niche by going exactly in the opposite direction.”

Sam Walton

“If one of our customers comes into the store without a smile, I'll give them one of mine.”

Sam Walton

“If you don’t listen to your customers, someone else will.”

Sam Walton

“If you love your work, you'll be out there every day trying to do it the best you possibly can, and pretty soon everybody around will catch the passion from you - like a fever.”

Sam Walton

“Leaders must always put their people before themselves. If you do that, your business will take care of itself.”

Sam Walton

“Outstanding leaders go out of their way to boost the self esteem of their personnel. If people believe in themselves it s amazing what they can accomplish.”

Sam Walton

“Swim upstream. Go the other way. Ignore the conventional wisdom.”

Sam Walton

“The goal as a company is to have customer service that is not just the best, but legendary.”

Sam Walton

“The two most important words I ever wrote were on that first Wal-Mart sign: “Satisfaction Guaranteed.” They’re still up there, and they have made all the difference.”

Sam Walton

“The way management treats associates is exactly how the associates will treat the customers.”

Sam Walton

“There is only one boss: the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”

Sam Walton

“To succeed in this world, you have to change all the time.”

Sam Walton

“You can't just keep doing what works one time, everything around you is changing. To succeed, stay out in front of change.”

Sam Walton